LanzaTech, Total and L’Oréal launch world's first cosmetics bottle made from recycled carbon emissions
US-headed bioprocess developer and carbon recycler LanzaTech, Inc., oil, gas, and energy major Total S.A., and global cosmetics major L’Oréal have premiered the world’s first sustainable packaging made from captured and recycled carbon emissions. A technological and industrial success, this world-first proves that industrial carbon emissions can be used to produce plastic packaging and demonstrates the commitment of the three partners to develop a sustainable circular economy for plastics.
The demonstration paves the way for new opportunities for the capture and re-use of industrial carbon emissions. The partners now intend to continue working together on scaling the production of these sustainable plastics and look forward to working with all those who want to join them in committing to the use of these new sustainable plastics.
This partnership is based on a shared goal of creating a cleaner planet for everyone. We are grateful to both L’Oréal and Total for their commitment to reducing the carbon intensity of their activities. Together, we can reduce the carbon footprint of packaging by converting carbon emissions into useful products, making single-use carbon a thing of the past, said Dr Jennifer Holmgren, CEO of LanzaTech.
The process begins with LanzaTech that captures industrial carbon emissions and converts them into ethanol using a unique biological process. Using an innovative dehydration process jointly developed with technology supplier IFP Axens, Total converts the ethanol into ethylene before polymerizing it into polyethylene (PP) that has the same technical characteristics as its fossil counterpart.
This partnership is an excellent example of collaboration between industrial firms in developing the plastics of the future produced from recycled carbon and meets a strong demand from our customers. The development of this new pathway of valuing industrial carbon emissions also contributes to the Group’s commitment to getting to net zero in Europe by 2050, said Valérie Goff, SVP Polymers, Total.
L’Oréal uses this polyethylene to produce packaging with the same quality and properties as conventional polyethylene.
L’Oréal is constantly improving the environmental footprint of its packaging. With this innovation converting carbon emissions into polyethylene, we aim to develop a new sustainable packaging solution. We have the ambition to use this sustainable material in our bottle of shampoo and conditioner by 2024 and we hope other companies will join us in using this breakthrough innovation, said Jacques Playe, Packaging & Development Director, L’Oréal.