Organic Brazilian coffee packaged in Braskem Green Polyethylene
A new partnership between Braskem SA, União Plásticos and Cooperative of Family Farmers of the Poço Fundo Region (COOPFAM) enables the organic coffee producers to strengthen environmental credentials with recyclable plastic packaging derived from Brazilian sugarcane ethanol.
Brazil-headed Braskem SA, the largest petrochemical and thermoplastic resin company in the Americas, and União Plásticos, a Brazilian manufacturer and marketer of flexible plastic packaging, has partnered with the Cooperative of Family Farmers of the Poço Fundo Region (COOPFAM), in Minas Gerais, for the supply of the “I’m Green Polyethylene” (PE), a 100 percent renewable plastic derived from sugarcane ethanol, that will be used in the production of packaging for organic coffee.
Each year COOPFAM distributes four tonnes of ground coffee and União Plásticos is responsible for the development and production of the packaging. Initially, COOPFAM will be using Braskem’s renewable resin in the production of traditional packaging, known as “almofadas” or “cushions”.
The cooperative is renowned for organic, solidarity and agroecological farming, benefiting more than 400 families of small coffee farmers from municipalities in southern Minas Gerais.
This will be the first organic coffee packaging to invest in the use of Green Polyethylene in the Brazilian market, which shows our commitment to sustainability. It is another great achievement not only for the cooperative but also for the final consumer. Our expectation is to take this product to all our packaging, said Edivânia de Fátima Fernandes, responsible for the COOPFAM industry.
Renewable bio-based drop-in substitute
The “I’m Green Polyethylene” (PE) is a bio-based resin made from Brazilian sugarcane ethanol and a drop-in substitute for conventional fossil oil-based polyethylene and Braskem’s Green Plastic facility in Triunfo, Rio Grande do Sul has an annual production capacity of 200 000 tonnes.
According to Braskem, the product has the same characteristics of conventional fossil polyethylene, does not require machinery adaptations and is 100 percent recyclable.
Green Polyethylene meets the needs of companies for innovative and more sustainable solutions, such as COOPFAM and the Federal Government. That is why the adoption of the biopolymer has grown worldwide and in products from different sectors. It is currently used in 150 brands in Europe, United States, Asia, Africa, and South America, said Gustavo Sergi, Director of Renewable Chemicals at Braskem.